Getting Out of Our Heads

Too much change psychology focuses on the way we think. Sometimes creating change requires we get out of our heads.

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Developmental Evaluation’s Traps

Developmental evaluation holds promise for product and service designers looking to understand the process, outcomes, and strategies of innovation and

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Genetic engineering for your brand

DNA doesn’t predetermine our future as biological beings, but it does powerfully influence it. Some have applied the concept of ‘DNA’

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