research Archives

Design for Human Living

June 1, 2021June 1, 2021 Cameron D. Norman 170 Views 1 Comment behaviour change, complexity, creativity, design, design thinking, evaluation, innovation, psychology, research, strategy, systems thinking

Our designs put too much focus on our intentions and desires and to the neglect our realities and tendencies. Design

psychology systems thinking

A Different Kind of Herd Mentality

January 15, 2021January 15, 2021 Cameron D. Norman 379 Views behavioural science, complexity, design, research, research methods

Principles of movement, speed, and position can render our traditional sensemaking approaches useless if we’re not careful. Think of the

design evaluation

Doing Our Homework on our Research

January 12, 2021January 12, 2021 Cameron D. Norman 320 Views covid-19, design research, research, service design

Checking our assumptions about basic things could be the difference between design delight and doom. If you were to tell

psychology systems thinking

Middle Ground

September 21, 2020 Cameron D. Norman 482 Views complexity, illusion, perception, psychology, research, systems thinking

When ideas and opinions push to the extreme finding where the middle ground is becomes an innovation challenge. Darling I

design innovation

Time for Design Thinking to Grow Up

August 6, 2020 Cameron D. Norman 770 Views design, design science, design thinking, evaluation, evidence, research, social psychology, theory

Design thinking is ready to evolve to the next stage with evidence, case studies, definitions and theories. We look at the current state of the science, art, and practice.

education & learning evaluation systems thinking

Learning As Our Outcome

April 23, 2020April 28, 2020 Cameron D. Norman 2412 Views complexity, covid-19, evaluation, evaluative thinking, innovation, learning, research

You knew it would come . This week we started to see accusations and conflict peek through what had been

evaluation health

Survey Says What?

April 14, 2020 Cameron D. Norman 1449 Views complexity, covid-19, evaluation, health, perception, research, survey, VUCA

Our data collection efforts during a time of VUCA are impaired by not only our methods, but our sense of what is actually happening.

evaluation innovation

Scaling Impact

November 19, 2019January 23, 2021 Cameron D. Norman 2405 Views complex adaptive systems, complex innovation, complexity, Geoffrey West, IDRC, innovation, John Gargani, lean methodology, research, Santa Fe Institute, scaling, scaling impact, science, social innovation, systems thinking

‘Achieving scale’ might be the golden goose of social innovation. It’s a simple phrase, but its meaning and misunderstanding is

design psychology

The Empathy Gap

November 11, 2019November 11, 2019 Cameron D. Norman 1394 Views behavioural economics, design research, design thinking, empathy, Jon Kolko, marketing, neuroscience, perception, psychology, Remembrance Day, research, Rory Sutherland, service design

Empathy is considered to be at the bedrock of good design. But what if how we’re thinking about empathy is

education & learning innovation

Failure and Learning

October 21, 2019October 21, 2019 Cameron D. Norman 779 Views complexity, evaluation, innovation, learning, measurement, net promoter score, research

Failure deals in absolutes while learning is about discovering possibility. Focusing on the former often leads us to miss the

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