behaviour change

Actions and the Language of Change

Actions speak the language of change by making it visible. Talking about change shapes our actions, so let’s talk carefully. Change, real change of substance, is considerably difficult to orchestrate. Even in the presence of threats, opportunities, internal drive, and lack of alternate options, change is difficult to encourage, stimulate, motivate, and sustain in individuals,

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Genetic engineering for your brand

DNA doesn’t predetermine our future as biological beings, but it does powerfully influence it. Some have applied the concept of ‘DNA’ to a company or organization, in the same way, it’s applied to biological organisms. Firms like PWC have been at the forefront of this approach, developing organizational DNA assessments and outlining the principles that shape the DNA of an

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