Design Thinking and Zombies

Design Thinking Foundations, is focusing on a synthesis of the literature and interviews with leading professionals from different fields within design, branding, media, and business. Our stake is less in the name design thinking, but more to determine what it is, how it is practiced, and what value it brings in an empirical and theoretically robust manner. Through research we hope to answer the question about whether design thinking is alive and well or simply the walking undead.

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Innovation and Academic Science

Universities haven’t survived hundreds of years by being risky, they have because they were safe (in spite of the occasional radical shift here and there). With complex social problems and the challenges posed by things like cancer, something risky is needed. Academics just aren’t positioned to embrace this risk unless the system changes — with them helping drive that change — to support innovation and not just talk about it.

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