Daily Archives: July 9, 2012

The Complex Consequences of Simple and Easy

For any marketing of complexity to work, the risk in creating a false guru is high, but so too is the risk of installing overly simplistic filters. In both cases we need to address complexity with a complex response and doing so with one that doesn’t exacerbate the problem by adding too much extraneous information to our media ecology, getting us back into trouble elsewhere.

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