The hidden cost of learning & innovation
The costs of books, materials, tuition, or conference fees often distort the perception of how much learning costs, creating larger distortions in how we perceive knowledge to benefit us. By looking at what price we pay for integrating knowledge and experience we might re-valuate what we need, what we have and what we pay attention to in our learning and innovation quest.
A quote paraphrased and attributed to German philosopher Arthur Schopenhauer points to one of the fundamental problems facing books:
Buying books would be a good thing if one could also buy the time to read them in: but as a rule the purchase of books is mistaken for the appropriation of their contents.
Schopenhauer passed away in 1860 when the book was the dominant media form of codified knowledge and the availability of books was limited. This was before radio, television, the Internet and the confluence of it all in today’s modern mediascape from Amazon to the iPhone and beyond.
Schopenhauer exposes the fallacy of thought that links having access to information to knowledge. This fallacy underpins the major challenges facing our learning culture today: quantity of information vs quality of integration.
Consider something like a conference or seminar. How often have you attended a talk or workshop and been moved by what you heard and saw, took furious notes, and walked out of the room vowing to make a big change based on what you just experienced? And then what happened? My guess is that the world outside that workshop or conference looked a lot different than it appeared in it. You had emails piled up, phone messages to return, colleagues to convince, resources to marshall, patterns to break and so on.
Among the simple reasons is that we do not protect the time and resources required to actually learn and to integrate that knowledge into what we do. As a result, we mistakenly look at the volume of ‘things’ we expose ourselves to for learning outcomes.
One solution is to embrace what consultant, writer and blogger Sarah Van Bargen calls “intentional ignorance“. This approach involves turning away from the ongoing stream of data and accepting that there are things we won’t know and that we’ll just miss. Van Bargen isn’t calling for a complete shutting of the door, rather something akin to an information sabbatical or what some might call digital sabbath. Sabbath and sabbatical share the Latin root sabbatum, which means “to rest”.
Rebecca Rosen who writes on work and business for The Atlantic argues we don’t need a digital sabbath, we need more time. Rosen’s piece points to a number of trends that are suggesting the way we work is that we’re producing more, more often and doing it more throughout the day. The problem is not about more, it’s about less. It’s also about different.
Time, by design
One of the challenges is our relationship to time in the first place and the forward orientation we have to our work. We humans are designed to look forward so it is not a surprise that we engineer our lives and organizations to do the same. Sensemaking is a process that orients our gaze to the future by looking at both the past and the present, but also by taking time to look at what we have before we consider what else we need. It helps reduce or at least manage complex information to enable actionable understanding of what data is telling us by putting it into proper context. This can’t be done by automation.
It takes time.
….setting aside time to look at the data and discuss it with those who are affected by it, who helped generate it, and are close to the action;
….taking time to gather the right kind of information, that is context-rich, measures things that have meaning and does so with appropriate scope and precision;
….create organizational incentives and protections for people to integrate what they know into their jobs and roles and to create organizations that are adaptive enough to absorb, integrate and transform based on this learning — becoming a true learning organization.
By changing the practices within an organization we can start shifting the way we learn and increase the likelihood of learning taking place.
Imagine buying both the book and the time to read the book and think about it. Imagine sending people on courses and then giving them the tools and opportunity to try the lessons (the good ones at least) in practice within the context of the organization. If learning is really a priority, what kind of time is given to people to share what they know, listen to others, and collectively make sense of what it means and how it influences strategy?
What we might find is that we do less. We buy less. We attend less. We subscribe to less. Yet, we absorb more and share more and do more as a result.
The cost of learning then shifts — maybe even to less than we spend now — but what it means is that we factor in time not just product in our learning and knowledge production activities.
This can happen and it happens through design.
Photo credit by Tim Sackton used under Creative Commons License via Flickr.
Abraham Lincoln quote image from TheQuotepedia.