marketing

Dosing Innovation and Change

December 12, 2019December 12, 2019 Cameron D. Norman 773 Views case study, Coca Cola, design, drugs, entrepreneurship, evaluation, health innovation, healthcare, history, innovation, John Gargani, marketing, mix, scale, scaling impact

Just like with drugs, dosage and interactions matter with learning and innovation; it’s about amount, mix, and more. If you

evaluation innovation strategic foresight

Amplification and Impact

December 5, 2019 Cameron D. Norman 677 Views 5G technology, AI, business, change, communication, complexity, data, design, developmental design, developmental evaluation, evaluation, feedback, innovation, learning, marketing, marketing complexity, mobile phones, Pareto distribution, Peloton, sensemaking, social media, technology, transformation

Transformations are easier to understand retrospectively, not in real time. New technologies are about to upend that, forever. It is

behaviour change psychology systems thinking

Big Changes Through Small Actions

November 29, 2019 Cameron D. Norman 870 Views behaviour change, Black Friday, change, complexity, design, developmental design, developmental evaluation, evaluation, habit, marketing, retail, Seth Godin, systems change, systems thinking

Our consumption habits will kill our planet if we let it. Small actions, done often, can change our future course.

design design thinking psychology

The Empathy Gap

November 11, 2019November 11, 2019 Cameron D. Norman 1195 Views behavioural economics, design research, design thinking, empathy, Jon Kolko, marketing, neuroscience, perception, psychology, Remembrance Day, research, Rory Sutherland, service design

Empathy is considered to be at the bedrock of good design. But what if how we’re thinking about empathy is

innovation marketing

Strangling Innovation

October 31, 2019October 31, 2019 Cameron D. Norman 703 Views behavioural economics, design, ecosystem, marketing, Rory Sutherland, service design

Not even the best innovation team can escape bad systems. Without looking at your systems, innovation might just get suffocated.

innovation

Innovation to Your Inbox

September 13, 2019September 13, 2019 Cameron D. Norman 589 Views communication, design, design thinking, evaluation, innovation, marketing, newsletter, organizational change, psychology, social media, strategic foresight, systems thinking

Of the many ways to reach people, email still works. Sometimes innovation is best doing new things with old tools.

behaviour change business public health social media systems science systems thinking

Genetic engineering for your brand

April 5, 2018April 5, 2018 Cameron D. Norman 844 Views addiction, behaviour change, brand, business, business model, DNA, emotion, emotional baggage, epigenetics, Facebook, Mark Zuckerberg, marketing, organizational psychology, psychology, system dynamics, systems science

DNA doesn’t predetermine our future as biological beings, but it does powerfully influence it. Some have applied the concept of ‘DNA’

education & learning knowledge translation psychology systems thinking

Bullying, the market for education and the damaged quest for learning

September 11, 2014September 11, 2014 Cameron D. Norman 926 Views bullying, Canada, cyberbullying, education, empathy, John Oliver, knowledge integration, knowledge translation, learning, Macleans, marketing, mental health, mindfulness, Ontario, Paul Verhaeghe, post-secondary education, psychology, student debt, systems thinking, teaching, university

A recent study found looked into the experience of cyberbullying by university professors at the hands of their students. This disturbing

business innovation social media

The Business Model of Social Media: Who Owns the Presses?

October 1, 2012 Cameron D. Norman 399 Views advertising, business model, capitalism, Facebook, innovation, Karl Marx, marketing, markets, social media, socialism, Twitter

When Karl Marx asked: Who owns the presses? he was referring to the ability of wealthy private individuals to control the means of knowledge production and dissemination and thus, influence society as capital owners, not as citizens. The unequal voice of the bourgeoisie over the proletariat was what gave them undue social power. But what happens when the owners and generators of wealth (knowledge, information) shift and the result is a community that relies on the medium of production without the control of it?

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"Use what talents you possess; the woods would be very silent if no birds sang there except those that sang best." —Henry van Dyke 17 hours ago
"Not everything that is faced can be changed, but nothing can be changed until it is faced." - James Baldwin 23 hours ago
@JohnBurrett It's when people change their behaviour because they know they are being watched. Named after the psyc… twitter.com/i/web/status/1… 1 day ago
@JohnBurrett @InsiderFood Ah, but 'au jus' sounds so much more sophistimicated 1 day ago
Yep. Hawthorne Effect is still an effect. twitter.com/PHealthGnome/s… 1 day ago
Thank you to all those in small businesses showing compassion and creativity in their work. I'm inspired every day… twitter.com/i/web/status/1… 1 day ago

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