Commercial products relying heavily on branding to entice their purchase and use in a crowded marketplace. Is this something that the health sector should consider and, if so, what might it look like? I’ve just spent a rare free weekend in Chicago walking around, taking in the sights, and doing what a lot of other …
Drawing connections between our bodies and our behaviour reveals systems thinking in new ways that can lend themselves to contemplating greater ways to consider the relationship between design and its consequences on human health.
Style is not something to disregard as a superficial part of the health system, rather it is something that with content (substance) and good systems may be the missing link to getting better care and services overall.
Is our use of the term ‘hero’ in the context of health care doing us more harm than good? What if we stood back and look at what that term means in light of true population and public and public health? We might change our tune.