Marketing is the innovator’s lifeline and without a reliable platform that line is at risk of being severed. Marketing is simply the way we reach out to people and engage them in what we’re doing. Advertising, promotion, graphic design, and social media might have some role, but marketing can simply be reaching out with the …
Those looking to history to shape our future innovations should be wary of the conclusions they draw. Remember the Roaring Twenties? Maybe not in life, but in film, literature, and all of the nostalgic art that has glorified that period of history – that era immediately after the First World War and the Spanish Flu …
Transformations are easier to understand retrospectively, not in real time. New technologies are about to upend that, forever. It is often difficult to fully appreciate transformation in the middle of it. Most of us might have been ‘wowed’ by the Internet when it came out, but it’s only looking back that we realized how much …
The opportunity to teach is a chance to influence others. Here’s some tips and tricks to make that moment better. Today we share some recent tips included in the latest Censemaking Innovation Newsletter on a big topic: presenting. Presentations are not just about informing people, they are a gift: a chance to teach others and …
Of the many ways to reach people, email still works. Sometimes innovation is best doing new things with old tools. This is not your typical post. Today I’m launching the Censemaking Newsletter. Every two-three weeks I’ll send some of the best on trends, tools, techniques, research and case studies on innovation with the goal of …
Although Innovation is about producing value through doing something new or different than before, the concept is far from simple when applied in practice by individuals and institutions. This second in a series of articles on innovation ecology looks at the way we speak of innovation and how what we talk about new ideas and …
Knowledge translation — and its affiliated terms knowledge exchange, knowledge integration and knowledge mobilization — was coined to describe a process of taking what is known into what is done in health across the spectrum of science, practice, policy and  the public’s health. As health issues become more complex due to the intertwining of demographics, …
Is Knowledge Translation In Health Too Important to Leave to Health Professionals? Read More »
Social media is any networked information technology, tool or platform that derives its content and principal value from user engagement and permits those users to interact with that content. But last time I checked (in), the content stream being produced through my media stream was becoming a lot less social (Web 2.0) and more of …
Too Much Social Media, Not Enough Social Message Read More »
For many, but certainly not all, of the studies we do in public and population health, the audience for this is almost the same. Not all studies or research projects will yield the kind of data that are video-worthy or inspire photosharing, but some are. And if we want the public engaged in science, if we want to reach practitioners and inspire policy makers and researchers alike to pay attention to the evidence being generated, this video might offer some suggestions for a way forward.
Metaphors and analogies are commonly used in systems thinking and complexity science to illustrate concepts that are, on their own, relatively complex and awkward to describe literally. A campfire provides both a metaphor for bringing people together, but also a literal tool that could be used more effectively in work with groups struggling to innovate, collaborate and contemplate together. From a design perspective, campfires and the social system that they create around them provide an opportunity to enhance intimacy quickly, allowing for the potential to explore issues in ways that are more difficult to do in other settings.
