Systems and Design Thinking Go to the Ballpark

A recent trip to baseball’s legendary Fenway Park provided the ideal example of understanding systems and how they can create public health problems like obesity through structural means. Being aware of these systems, their boundaries, and their activities can help us better find the causes of individual activity by looking at what encourages behaviour not just what people do.

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Wet and Dry Design for Social Innovation

Create systems that are too bounded (dry) and we risk sucking the moisture from the human elements (the wet) that make real social innovation happen. Our challenge is finding the right balance between the controlled, stable environments that these new technologies afford and the self-organized, emergent and innovative environments needed to implement and scale our initiatives more effectively.

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