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design health innovation

The Folly of Foresight

September 17, 2020 Cameron D. Norman 991 Viewsamy webb, behaviour change, behavioural design, behavioural science, covid-19, design-strategy, futures, human-centred design, nudge, psychology, public health, strategic foresight

Seeing the road ahead isn’t the same as doing something to get there: it’s a lesson that foresight and strategy